A good friend of mine investigated a performance problem one morning, he saw an obvious defect and fixed it. His code was trivial, it was tested during the day, and rolled out that evening. By the next morning millions of users had benefited from his work. Not a single customer had to download a bag of bits, answer any silly questions, prove that they are not software thieves, reboot their computers, etc. The software was shipped to them, and they didn’t have to lift a finger. Now that’s what I call shipping software.